We thank you for your visit to our website www.bellicon.com and your interest in our company and our offers. Despite careful control of the contents, we do not assume any liability for external links to third-party contents, as we have not initiated the transfer of this information, did not select the addressee of the transmitted information and the transmitted information ourselves or have amended any such information ourselves.
The protection of your personal data in connection with the collection, processing of use on the occasion of your visit to our Internet pages is an important concern for us. The collection, processing and use of your personal data takes place within the scope of the statutory provisions on which you may for instance obtain information on the website www.bfd.bund.de.
In the following, we explain which information we record on the occasion of your visit to our websites and how this information is used.
Controller with regard to compliance with data protection legislation is bellicon Deutschland GmbH, Wilhelm-Ruppert-Str. 38 / E3, 51147 Cologne. If you have any questions about data protection or want to exercise rights or claims with regard to your personal data, please contact us by email at firstname.lastname@example.org.
a) When visiting the Website
Whenever a customer (or any other visitor) visits our website, the Internet browser used on your device (computer, laptop, tablet, smartphone, etc.) automatically sends information to the server of our website. This information is temporarily stored in a so-called log file.
The following data is in this connection collected and stored, without any action on your part, until the time of automatic deletion:
Our justified interest in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR is based on the following purposes:
In no event will we use the collected data for the purpose of drawing any conclusions as to your person.
b) When using our Contact Form
Should you have questions of any kind, we offer you the possibility to contact us via a Contact Form provided on our website. In this connection, the specification of your name and of a valid email address is at least required, so that we know, who sent the enquiry and are able to answer it. Further information may be provided on a voluntary basis.
The data processing for the purpose of establishing contact with us takes place in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR on the basis of your voluntarily granted consent.
The personal data collected by us for the use of the Contact Form will be automatically erased after the inquiry you have sent us has been answered.
c) When concluding a contractual Relationship
Upon the conclusion of a contractual relationship on our website (e.g. within the scope of a purchase contract for a product or registration for a seminar at bellicon Academy) or via affiliates of bellicon, we ask you to provide the following personal data:
The above-mentioned data are processed for the handling of the contractual relationship. The processing of the data is performed on the basis of Art. 6 para. 1 sentence 1 lit. b GDPR. The storage period is restricted to the contractual purpose and, if applicable, legal and contractual retention regulations.
For the handling of your orders, we cooperate with bellicon AG (Lucerne, Switzerland), on the basis of an agreement on commissioned data processing.
d) Use of Payment service providers
To process your order, we also cooperate with the payment service provider PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg ("PayPal"). When paying via PayPal, credit card via PayPal, direct debit via PayPal, we pass your data (payment data such as name, address, e-mail address) in the context of the payment processing to PayPal. The transfer takes place in accordance with Art. 6 Para. 1 lit. b GDPR and only to the extent necessary for payment processing.
As a precaution, we would like to point out that PayPal reserves the right to carry out a creditworthiness check if PayPal is to make advance payment due to the justified interest in accordance with Art. 6 Para. 1 lit. b GDPR in determining your solvency. For this purpose, PayPal may pass on your payment data to credit agencies. The result of the credit check with regard to the statistical probability of non-payment can contain probability values (so-called score values), which are calculated on the basis of scientifically recognised mathematical-statistical procedures and include address data, among other things, in their calculation. According to PayPal, their interests worthy of protection are taken into account in accordance with the statutory provisions.
To process your order, we also cooperate with the online payment service provider Klarna AB, Sveavägen 46, 11134 Stockholm (Sweden), postal address Germany: Postfach 900162, 90492 Nürnberg (hereinafter: "Klarna").
If you select the payment method "purchase on account" or "hire purchase" in our online shop and give the required consent, various personal data will be automatically transmitted to Klarna. The data is transmitted for the purpose of processing the payment and for Klarna's identity and credit check. The legal basis is your consent (Art. 6 para. 1 lit. a GDPR).
Personal data transmitted to Klarna generally includes first name, surname, address, date of birth, gender, e-mail address, IP address, telephone number, mobile phone number as well as other data required to process an purchase on account or hire purchase, in particular the transmission of payment information such as bank details, card number, expiry date and CVC code.
Klarna will also pass on your data to affiliated companies (Klarna Group) and service providers or subcontractors if this is necessary to fulfil contractual obligations or if the data are to be processed on behalf of Klarna. Klarna collects and uses data and information about your previous payment behaviour as well as probability values for your behaviour in the future (so-called scoring) to decide on the establishment, implementation or termination of a contractual relationship. Scoring is calculated on the basis of scientifically recognised mathematical-statistical methods.
e) When registering for our Newsletter
If you expressly consented in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, we will use your email address for sending you our newsletter on a regular basis.
Deregistration is possible at any time, for instance via a link at the end of a newsletter. Alternatively, you can send us your deregistration request also via email to email@example.com (it is best to use the reference: "Deregistration/Abmeldung Newsletter").
f) When submitting a Critique
We offer you the possibility to assess our products and to publish the critique on our website. Should you wish to do so, we ask you to provide the following information: Name and email address, and the product you purchased. Additional information can be provided on a voluntary basis.
The processing of data which you provided in connection with your critique takes place in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR on the basis of your voluntarily granted consent.
The personal data provided by you when sending the critique will be erased automatically after the erasure of the critique. You can have a critique erased at any time by sending an email to firstname.lastname@example.org.
No transmission of your data to third parties for purposes other than those listed below takes place.
We disclose your data to third parties only, if:
In these cases, the volume of the disclosed data is however restricted to the necessary minimum.
Our data protection and data privacy provisions are in compliance with the applicable provisions of data protection legislation and the data are processed only in the Federal Republic of Germany and in Switzerland. The latter country was considered a third country by the European Commission, which ensures an appropriate level of data protection. In this regard, there are no reservations on the part of the European Commission concerning transmission of data to Switzerland and the transmission is possible on the basis of Art. 44 GDPR. Further information in this connection may be obtained from the website of the European Commission at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/adequacy-protection-personal-data-non-eu-countries_en. No transmission is made or intended to be made to other third countries.
Upon your request, we will be pleased to inform you whether and which personal data are stored with regard to your person (Art. 15 GDPR), in particular on the purposes of processing, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the intended storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge complaints, the origin of your data, if these were not collected by us, and on the existence of automated individual decision-making, including profiling.
You also have the right to rectify any incorrectly collected personal data or to have incompletely collected data completed (Art. 16 GDPR).
Moreover, you have the right to demand the restriction of processing of your data by us, if the legal prerequisites are fulfilled (Art. 18 GDPR).
You have the right to receive the personal data concerning you in a structured, commonly used and machine-readable format or to demand transmission of the data to another controller (Art. 20 GDPR).
Moreover, you have the so-called "Right to be forgotten", i.e. you are entitled to demand that we erase your personal data as soon as the legal prerequisites for such erasure are fulfilled (Art. 17 GDPR).
Irrespective of the above, your personal data will automatically be erased by us, when the purpose of the data collection no longer exists or the data processing has been unlawful.
In accordance with Art. 7 para. 3 GDPR you have the right to revoke your consent given to us at any time. As a consequence, we will not be permitted to continue the processing of data that was performed on this basis in the future.
You in addition have the right to object at any time against the processing of your personal data, if a right to object is provided for by law. In the event of a legally valid objection, your personal data will also be automatically erased by us (Art. 21 GDPR).
If you wish to avail yourself of your right of revocation or objection, just send an email to email@example.com
In the event of any violations of the provisions of data protection legislation, you are able, in accordance with Art. 77 GDPR, to lodge a complaint with the competent supervisory authority. The competent supervisory authority is both the Landesbeauftragte für Datenschutz und Informationsfreiheit Nordrhein-Westfalen/Data Protection Officer for Data Protection and Freedom of Information of North Rhine-Westphalia (https://www.ldi.nrw.de/) and any other supervisory authority.
The collected data are stored by us as long as this is required for the performance of the contracts concluded with us or as long as you have not exercised your right to erasure or to transfer of data to another company.
In the cookie, information is stored that results in each case from the specifically used device. This however does not mean that we directly obtain knowledge of your identity.
Moreover, we employ cookies to statistically record and analyse the use of our website and to optimise our offers for you. These cookies enable us to automatically recognise that you have already visited our website when you visit our website again. These cookies are automatically deleted after a predefined period of time.
The data processed by cookies are required for the aforementioned purposes to safeguard our justified interests and those of third parties in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. Most browsers automatically accept cookies. If you do not wish that we recognise information on your computer, kindly change the settings of your Internet browser in such a way that it deletes cookies from your computer hard disk, blocks all cookies or warns you before a cookie is saved. In the Help and Support area of your Internet browser, you will find information on how you can delete or block cookies. There, you will find instructions on how to find the file or directory in which cookies are stored.
When you leave our website via a link or clicking a banner ad and thus are redirected to third-party sites, it may happen that the addressee of the target page you clicked will also store cookies on your device. We are legally not responsible for such cookies. As regards the use of such cookies and the information stored in these by our advertising partners, you may wish to compare their data privacy policies.
When making available our website, Java-Applets and Java-Script are being used. If you do not wish to avail yourself of these utilities or contents for security reasons, you should deactivate the relevant setting of your browser.
For faster and more efficient processing of customer inquiries we use the ticket system "Zendesk", a customer service platform of Zendesk Inc., 989 Market Street #300, San Francisco, CA 94102. We also use the solution Zendesk Guide as a knowledge database for the FAQ available to you.
If it’s required to process your inquiry, data like for example your surname, first name, address, telephone number, e-mail address are collected and processed. The legal basis for the processing of your data is our legitimate interest in a fast and efficient processing of your inquiries in accordance with Art. 6 Para. 1 lit. f) GDPR.
Zendesk is certified as a U.S. provider under the Privacy Shield Agreement and is committed to complying with EU privacy laws. In addition, we have concluded a data processing agreement with Zendesk. This ensures that Zendesk only uses your data within the framework of EU data protection regulations for the processing of enquiries and does not pass them on to third parties.
If you do not agree to Zendesk processing your request, you can alternatively communicate with us by e-mail, telephone or fax.
On our website, we use online-marketing measures and tracking tools for analysing the behaviour of the users on our website. By means of this statistical recording, we intend to design our website appropriately and in a needs-based manner and continuously adapt it for you as our user, optimise its utilisation and enhance its attractiveness and functionality.
The use of the online marketing and tracking measures employed by us is carried out on the basis of Art. 6 para. 1 sentence 1 lit. f GDPR, section 15 sub-section 3 TMG (German Telemedia Act). Our aforementioned interests are justified within the meaning of the aforementioned provision.
a) Google Analytics
For the purpose of appropriately designing and continuously optimising our web pages to respond to users' needs, we employ Google Analytics, a web analysis service offered by Google Ireland Limited . (https://www.google.de/intl/de/about/) (Gordon House, Barrow Street, Dublin 4, Ireland1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter referred to as "Google").
In this connection, pseudonymised usage profiles are established and cookies (see also section 5 et seq.) are stored. The information generated by the cookie on your use of this website, such as browser type/version, operating system used, referrer-URL (the website visited beforehand), host name of the accessing computer (IP-address) and the time of the server request are sent to a server of Google in the USA and stored there. The information is used to analyse the use of the website, to compile reports on website activities and to render additional services in connection with the use of the website and Internet for the purposes of market research and needs-based design of these websites. These purposes also constitute our justified interest in the data processing. The legal basis for the use of Google Analytics is section 15 sub-section 3 TMG in conjunction with Art. 6 para. 1 sentence 1 lit. f GDPR.
This information may also be transferred to third parties insofar as this is legally required or if third parties process these data on our behalf within the framework of commissioned data processing. In no event will your IP-address be combined with other data of Google. The addresses are anonymised, so that no attribution is possible any more (so-called IP-Masking).
The data sent by us and linked to cookies, user identifiers (e.g. User-ID) or advertising-IDs are automatically erased after 14 months. The erasure of data whose retention period has expired takes place automatically once a month.
Further information concerning the terms and conditions of use as well as data protection and data privacy of Google Analytics may be found at
You are able to prevent the installation and storage of cookies by means of corresponding settings of your browser software; we would like to point out however that, if you do so, you may not be able to use all functionalities of our website to their full extent.
Moreover, you are able to prevent the collection of the data generated by the cookie and relating to your use of the website (incl. your IP-address) as well as the processing of these data by Google, by downloading and installing the browser plug-in available at the following link https://tools.google.com/dlpage/gaoptout?hl=de.
As an alternative to the browser add-on, in particular in the case of browsers on mobile devices, you can also prevent data collection by Google Analytics by clicking immediately on the following link. An opt-out cookie is set that prevents the future collection of your data when you visit this website: deactivate Google Analytics. The opt-out cookie is valid in this browser only and only for our website and is stored on your device. When you delete the cookies in this browser, you need to set the opt-out cookie again.
b) Google AdWords / Conversion Tracking
We in addition use the online advertising programme "Google AdWords" and the Conversion Tracking within the framework of Google AdWords. Google Conversion Tracking is an analysis service provided by Google.
When you click an advertisement placed by Google, a cookie for the Conversion Tracking is stored on your device. These cookies expire after 30 days, do not contain any personal data and thus do not serve personal identification purposes.
When you visit certain Internet pages of our website and the cookie has not yet expired, Google and we can recognise that you clicked the advertisement and were redirected to this site. Each Google AdWords customer receives a different cookie. Thus, it is not possible to track cookies via websites of AdWords customers.
The information obtained by means of the Conversion cookie serves to prepare Conversion statistics for AdWords customers who opted for Conversion Tracking. In this connection, the customers are informed of the overall number of uses who clicked their advertisement and were redirected to a site equipped with a Conversion Tracking tag. They however do not receive any information that would permit the personal identification of users. These purposes also represent our justified interest in the data processing. The legal basis for the use of Google AdWords/ Conversion Tracking is section 15 sub-section 3 TMG in conjunction with Art. 6 para. 1 sentence 1 lit. f GDPR.
c) Google Remarketing
d) Google Tag Manager
The Google Tag Manager is used on this website. By means of the Google Tag Manager, it is possible to manage website tags via a user interface. The tool Tag Manager as such (which implements the tag) is a cookie-less domain and does not collect personal data. The tool provides for the triggering of other tags, which in turn may collect data. Google Tag Manager does not access these data. When any deactivation was made at domain or cookie level, this remains in force for all tracking tags, which are implemented by means of Google Tag Manager.
Further information on the Google Tag Manager may be found at https://www.google.com/intl/de/tagmanager/use-policy.html.
e) Facebook Connect/ Facebook Pixel
With your consent, our website uses the so-called "Facebook-Pixel", which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA ("Facebook"). We use it to be able to track the behaviour of the visitors to our website when they have been redirected to the website of the seller after they clicked a Facebook advertisement. This enables the analysis of the efficiency of the Facebook advertisements for statistical and marketing research purposes and the optimisation of future advertising measures. The collected data are anonymous for us as the operator of this website; we are not able to draw any conclusions as to the identity of the users. The data are however stored and processed by Facebook, so that a connection to the respective user profile is possible and Facebook is able to use the data for their own advertising purposes, in accordance with Facebook's guideline concerning the use of data. This enables Facebook to place advertisements on the pages of Facebook as well as outside of Facebook. We, as the operator of this website, have no influence on this use of the data. Moreover, a cookie may be stored on your computer for these purposes. In the data privacy information of Facebook, you will find additional information on the protection of your privacy: https://www.facebook.com/about/privacy/.
You are also able to deactivate the remarketing function "Custom Audiences" in the settings area for advertisements at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do so, you must have registered with Facebook. When you do not have a Facebook account, you can deactivate usage-based advertising of Facebook on the website of the European Interactive Digital Advertising Alliance.
Please click here, if you wish to revoke your consent: Opt-Out from Facebook
The use of the technology of Taboola Inc. (1115 Broadway, 7th Floor, New York, New York 10010) enables us to recommend videos fitting your personal interests and thus to individually design our range of offers for you. Taboola determines by means of cookies, which video offers you use and how you move about on our website. For this purpose, device-based data and log data are collected and usage profiles are generated, using pseudonyms. These usage profiles are not aggregated and do not permit to draw any conclusions as regards your personal data.
For more detailed information on Taboola and the possibility to deactivate the use of Taboola and their data privacy information, go to https://www.taboola.com/privacy-policy.
We employ Hotjar, which essentially is a tracking code-based web analysis tool offered by Hotjar Ltd., (Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta). By means of Hotjar, interactions between randomly selected, individual visitors of our website are recorded in an anonymised form. This creates a log of e.g. mouse movements and clicks, with the aim of finding possibilities for improving our offers. Moreover, information on the operating system, browser, inbound and outbound references (Links), geographic origin, as well as resolution and nature of the device accessing our website are analysed for statistical purposes. Moreover, we offer the possibility of an anonymous user feedback via Hotjar by means of so-called "Feedback Pools". The recorded information is not person-related, is stored by Hotjar Ltd. and is not passed on to other third parties. You may find supplementary information on functions and data usage by means of Hotjar at https://www.hotjar.com/privacy. If you do not desire an analysis of your web site by means of Hotjar, you can activate this on all Internet sites that employ Hotjar, by setting a DoNotTrack header in your browser (Hotjar-opt-out).
For the dispatch of newsletters, we utilise the services of MailChimp, an offer of Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA. MailChimp is a service which inter alia enables the organisation and dispatch of newsletters. When you input data for the purpose of receiving newsletters (e.g. your email address), these are stored on the servers of MailChimp in the USA. MailChimp has received a certification in accordance with the "EU-US Privacy Shield". The "Privacy Shield" is an agreement concluded between the European Union (EU) and the USA that shall guarantee compliance with European data protection and data privacy standards in the USA.
With the help of MailChimp, we are able to analyse our newsletter campaigns. When you open an email that has been sent by MailChimp, a file contained in the email (so-called web-beacon) establishes a connection to the servers of MailChimp in the USA. Thus, it is possible to determine whether a newsletter message was opened and which links, if any, were clicked. Moreover, technical information is recorded (e.g. time of retrieval, IP-address, browser type and operating system). We are not able to attribute this information to the respective recipients of the newsletters. They exclusively serve the purpose of statistical analysis of newsletter campaigns. We can use the results of these analyses to better adapt future newsletters to the interests of the recipients.
If you do not wish any analysis by MailChimp, you need to unsubscribe from the newsletter. For this purpose, we provide a relevant link in each newsletter message.
The data processing is performed on the basis of your consent (Art. 6 para. 1 lit. a GDPR), which you can revoke at any time. The lawfulness of the data processing procedures that have already taken place remains unaffected by such revocation.
The data stored by you with us for the purpose of receiving newsletters remain stored by us until your deregistration from the newsletter and will be deleted from both our servers and from the servers of MailChimp after you unsubscribe from the newsletter. Data, which have been stored by us for other purposes (e.g. email addresses for the member section), remain unaffected thereby. For more details, you may wish to consult the data privacy provisions of MailChimp at https://mailchimp.com/legal/terms/.
We have concluded a so-called "Data Processing Agreement" with MailChimp, in which we obligate MailChimp to protect the data of our customers and not to disclose them to any third parties.
We have integrated links to our Internet presences in the social networks (Facebook, YouTube, Twitter, Instagram, Pinterest, Google+) on our website, which can be reached by clicking the respective button on our News Page. We would like to point out in this connection that these are only links that redirect you to our Internet presence in the respective social network, these are not so-called plug-ins, which enable you for instance to "share" or "like" information on our website in the respective network.
We would like to point out that data of our website visitors can also be processed outside the European Union. This can result in risks for the users, as it could, for example, make it more difficult to enforce the rights of the users. With regard to US providers that are certified under the Privacy Shield, we would like to point out that they have undertaken to comply with EU data protection standards.
It is also possible that user data may be processed by third parties for market research and advertising purposes. For example, user profiles can be created on the basis of user behaviour and the resulting interests of users. The user profiles can also be used, for example, to place advertisements within and outside social networks that are presumed to correspond to the interests of the user. For these purposes, cookies are usually stored on the user's computer, in which the user's usage behaviour and interests are stored. Furthermore, data may be stored in the user profiles independently of the devices used by the users (in particular if the users are members of the respective social network and are logged in to this network).
The processing of users' personal data is carried out on the basis of our legitimate interests in effective information for users and communication with users pursuant to Art. 6 Para. 1 lit. f. GDPR. If the users are asked by the respective providers for their consent to data processing (i.e. their consent e.g. by ticking a checkbox or confirming a button), the legal basis for processing is Art. 6 para. 1 lit. a GDPR.
For a detailed representation of the respective processing and the possibilities of objection (Opt-Out), we refer to the following linked information of the respective providers. Also in the case of requests for information or the assertion of your rights as a data subject, we point out that these can be asserted most effectively with the social networks. Only these have access to the data of their users and can directly take appropriate measures and provide information. Should you nevertheless need help, you can contact us.
We endeavour to take any and all necessary technical and organisational security measures to store your personal data in such a way that they are not accessible by third parties or the general public. Should you wish to contact us by email, we would like to draw your attention to the fact that, when using this means of communication, the confidentiality of the transmitted information cannot be ensured in full. We therefore recommend that you send us confidential information exclusively by post.