Data Protection Declaration

Valid from 21 March 2012

When you visit our website at, we utilise your personal data, i.e. it is collected, processed and used. In the following we would like to explain to you how we use your personal data. We comply with the provisions of German data protection legislation, in particular the provisions of the German Telemedia Act (TMG) and the German Federal Data Protection Act (BDSG).

Responsible Party

The responsible party with regard to compliance with data protection legislation is bellicon deutschland gmbh, Wilhelm-Ruppert-Str. 38 / E3, 51147 Cologne. If you have any questions on data protection or want to exercise rights or claims with regard to your person-related data, please contact us by email at

Google Analytics

Google uses cookies to enable us to establish how many people who click on our ads subsequently buy our products. The conversion tracking cookie will only be installed on your computer if you click on one of our Google ads that we have selected for conversion tracking. These cookies expire after 30 days and do not collect any information that would enable your identification.

If you visit certain pages on our website before the cookie expires, Google and we will be able to see that you clicked on the ad and were transferred to this page. Every advertiser is assigned a different cookie. It is therefore not possible to track cookies via the websites of advertisers.

If you wish to deactivate conversion tracking cookies, you can adjust your browser to block cookies from the domain "".

Personalised Advertising Banners and Ads

Google Conversion Tracking

Data Protection With Regards to Orders

The customer is aware of and in agreement with the storage of their personal data on data media used by the vendor for the purpose of order processing. We have commissioned various service providers, for instance providers of IT and hosting services and for payment processing and product shipment, to operate and fulfil our contractual obligations. We provide them with the data they need to render these services (e.g. name and address). Consent, right of withdrawal and right of objection.

If we use data for a purpose that requires your consent in accordance with the law, we will always ask for your express permission and consent in accordance with data protection regulations. If you grant your consent you can withdraw it at any time with effect for the future and/or object to the future use of your data for advertising, marketing and market research purposes. You only need to send us a simple message to withdraw your consent or let us know you object to such future use of your data. Please use the contact details above to do so; you will not incur any further cost other than the basic transmission charges.

This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies"; these are small text files that are stored on your computer and enable an analysis of your use of the website. The information created by the cookie on how you use this website is usually transferred to and stored on a Google server in the USA.

Google uses this information on behalf of the website operator to evaluate your use of the website, compile reports on website activity and provide further services to the website operator relating to the use of the website and the Internet. The IP address of your browser transferred by Google Analytics will not be combined with any other data held by Google.

You can prevent cookies from being stored on your computer by adjusting your browser software accordingly; however, please note that you may not be able to make full use of all the functions on this website if you do so. You can also prevent data created by the cookie and relating to your use of the website (including your IP address) from being transferred to and subsequently processed by Google by downloading and installing the plug-in available under the following link:

This website uses technology from Google Inc. to gather and store anonymised information on the surfing behaviour of website visitors for marketing purposes. This data is stored on your computer with the help of so-called "cookie" text files. Google Inc. uses an algorithm to analyse surfing behaviour and is subsequently able to display specific personalised ad banners and ads on other websites (so-called publishers). Under no circumstances is it possible to use the data to identify the visitor to the website in person. The collected data is merely used to improve website presentation. It is not used in any other way or made available to third parties.

You can prevent this completely anonymised analysis of your surfing behaviour on this page by clicking on the following opt-out link:

Sending of Information Relating to bellicon Products and Other Messages

We use your data to send requested information on bellicon’s range and other special offers to the email address provided by you. You can cancel these emails at any time.